Run The Alamo
The inaugural Alamo 13.1 Half Marathon was launched in March 2012 to fill a unique gap in San Antonio’s racing scene. While national race series frequently passed through the city, none truly captured the spirit and culture of San Antonio. That changed with Alamo 13.1—a race envisioned and organized by a native Texan, determined to create an event that reflected the heart of the community. Set in the vibrant downtown and steeped in rich history, the race was designed to honor the legendary 1836 Battle of the Alamo and its fallen heroes. From this vision, Alamo 13.1—and what would become the annual "Run the Alamo" race weekend—was born.
As only a race inspired by a historic battle should, the Alamo 13.1 begins with a thunderous live cannon blast and multiple musket volleys to signal the start. From there, runners embark on a journey through San Antonio’s rich history. The course winds past the iconic Alamo, along historic Houston Street, through San Pedro Cultural Park, by the stunning San Fernando Cathedral, the tree-lined King William District, several World Heritage Missions, and the famous River Walk.
About the race
Post-race, finishers are rewarded with medals that honor the rich historical legacy of the Alamo. Over the years, these medals have featured meaningful designs—from the six flags that have flown over Texas to detailed replicas of cannons used during the 1836 battle. Each year, the event also pays tribute to the fallen heroes of the Alamo by incorporating their names into the race experience, often printed on the medal ribbons or featured on the official race shirts. It’s a powerful reminder that this is more than just a run—it’s a moving tribute to Texas history.
With the introduction of the full marathon route in 2018, the event evolved into a two-day “Run the Alamo” race weekend. Originally, the 5K and 10K Donut Dash races took place alongside the Alamo 13.1 Half Marathon. However, due to overwhelming enthusiasm from the running community, the format was reimagined to offer a greater challenge. Runners now have the option to complete a shorter race on the first day—either a 5K or 10K—followed by a half or full marathon the next. Those who rise to the occasion earn an exclusive “Alamo Duel” medal, celebrating their endurance and spirit.
The inaugural Alamo 13.1 Half Marathon was launched in March 2012 to fill a unique gap in San Antonio’s racing scene. While national race series frequently passed through the city, none truly captured the spirit and culture of San Antonio. That changed with Alamo 13.1—a race envisioned and organized by a native Texan, determined to create an event that reflected the heart of the community.
About the race
My contributions
I’m most proud of how my designs helped the race grow—from 2,500 participants in 2012 to over 23,000 from around the world by 2022. Alamo 13.1 has become a celebrated tradition, and I’m honored to have shaped its identity from the very beginning.
The race organizer hired me to design for the inaugural Alamo 13.1, marking my first experience in organized race design—including my first major race logos, medals, and participant swag.
As both a passionate runner and triathlete, moving into this style of design felt like a natural fit—a Texan athlete-designer creating memorable, tangible takeaways that resonated with fellow athletes.
I was the exclusive race designer from 2012 - 2022. One of the biggest challenges was consistently creating fresh, standout designs that appealed to returning runners while attracting new ones. Each year, I reimagined the Battle of the Alamo through a new lens, drawing from Texas’s rich history to craft visuals that were both engaging and historically meaningful.
My role
I’m most proud of how my designs helped the race grow—from 2,500 participants in 2012 to over 23,000 from around the world by 2022. Alamo 13.1 has become a celebrated tradition, and I’m honored to have shaped its identity from the very beginning.
The race organizer hired me as the exclusive designer on staff, specifically to handle the inaugural Alamo 13.1, marking my first experience in organized race design—including my first major race logos, medals, and participant swag.
